Smartphones have totally changed the way businesses work. Mobile apps have given businesses a more mobile mode of working. Smart phones of today can be seamlessly integrated into all kinds of businesses – be it eCommerce, small or large businesses or enterprises. Mobile apps help enhance the way customers interact with businesses. It also helps employees of larger enterprises work more efficiently hence improving productivity.
Customers of today demand everything at their finger tips. If businesses do not provide such services, they will definitely see a steep decline in the number of customers. Well, Android and iPhone apps development has seen an exponential rise in the past few years. e commerce app Mobile apps have become a catalyst that boosts business growth. Mobile apps development is a booming field and businesses need to catch up to beat the competition.
Here are a few ways in which mobile apps will help businesses grow:
Bring in new customers
A very important aspect for any successful business is bringing in new customers. Mobiles today have a very wide reach. Advertising on smartphones and sending push notifications to users could be a great way to bring in new customers for your business. It’s a two way strategy. With deals and offers, you can ensure that your existing customers stay loyal, and you can also attract new customers.
Stats show that mobile phone usage is more than all other electronic gadgets put together! This is enough reason to venture into the mobile space and get a great business app that will help you work better and serve your customers better.
Businesses can greatly benefit from mobile apps in order to provide excellent customer service. Customers of today want everything at the tips of their fingers. If your business provides them with ready information via apps and also provides them with ways to instantly call or contact you via their smartphones, you have definitely taken your customer service to the next level. With better customer service, you have definitely improved your customer loyalty!
Mobile apps are also a revenue opportunity
Some apps are built to be revenue drivers. They form a separate channel for sales for many businesses. Commerce apps for example could be either completely online, or an extension of a brick and mortar store. With other businesses, you can use mobile apps as an additional means to reach your customers anywhere anytime and improve your sales. Some apps can also help doctors, lawyers and other service providers schedule appointments and even accept payments!
Well, the more you think of it, the more useful mobile apps seem to be. Mobile application development is one way to take your business to new heights of success!
Mobile App Development Trends to Watch Out for in 2018
Staying unique and relevant in this competitive mobile app marketplace can be a challenge because of the deluge of new apps that flood the app stores every single day. Google Play Store pegs the number of apps it had in at the end of 2017 at 3.5 million while the Apple Store came in second at 2.1 million. Apps have become a billion-dollar industry generating revenues for businesses big and small and there have been many stories of successful enterprises that started from a great app. 2018 has seen the evolution of app development go into new frontiers such as Artificial Intelligence (AI) and Internet of Things (IoT).
The giants of the tech industry have been focusing on these concepts among other things in their annual developer conferences. Microsoft started with their Build 2018 developer conference in Seattle and Google just kicked off their annual Google I/O 2018 conference with both companies emphasizing the bigger roles of AI and IoT in their respective ecosystems. Here are a few other things that have been announced that set the trend for app development in 2018 and beyond.
Developments in AI has paved the way for even smarter voice assistants. It has enhanced mobile apps like recommendation engines, behavioural targeting, and a more personalized social experience.
Google Assistant has now developed into a more advanced AI that can understand context on many levels and have a more human-like conversation with the user. It can now call companies that do not have an online presence and converse with their representatives on behalf of the user to book a reservation or inquire about opening hours on holidays.
The introduction of cloud computing has expanded the capabilities of apps by enhancing their storage or computing potential and are no longer tied to the limitations of a smartphone. Apps like Dropbox have been around for many years providing cloud storage for both individuals and businesses alike and adding extra features like encryption and file or folder sharing.
Mobile & Desktop Synchronization
Mobile apps are supposed to replace desktop apps but sometimes the best solution is a better integration between apps and desktop operating systems. Windows 10 has announced Timeline which aims to communicate effortlessly with iOS and Android phones to give you a more seamless experience when switching from phone to desktop and vice versa. It allows you to send SMS or email and browse a shared webpage from within Windows 10.
Internet-Of-Things (IoT) is a term that describes a system of devices that is connected to the cloud to give apps the ability to perform remote operations, automation, and monitoring. There have been many IoT products that were introduced by a variety of manufacturers including connected cameras and smart appliances.
The rise in popularity of bitcoin has shed light on the importance of blockchain technology, which is the backbone of cryptocurrency. ecommerce app ohne kodierung Blockchain is an open, electronic ledger that is continually updated and shared with the internet community. It shows all transactions that occur with cryptocurrencies like bitcoin so that there is a public record of its movement. Its open nature ensures security from fraud and makes it an attractive option for mobile banking and e-commerce app solutions.